Your revenue surges.
Your workload doesn't.
Surge builds the automations and the marketing engine for home service businesses, then proves it with two numbers every month: how much revenue grew, and how many hours your team got back.
5-minute interview · plan in your inbox · no sales pitch
The phone isn't the problem.
Most home service businesses don't have a lead problem, they have a back-office problem. The estimates that don't get sent. The follow-ups that drop. The reviews that never get asked for. The leads that ring through to voicemail at 7 PM.
Pouring more leads into that bucket doesn't fix the bucket. It just spills faster.
Every engagement is measured on the two things you actually run on: money and time.
Booked revenue, attributed to its source, compared month over month. Not impressions, not clicks. Dollars that closed, and where they came from.
Admin hours the workflows take off your team's plate every week, counted against a before baseline. One current engagement runs 5 to 6 hours back per week for a single manager.
The blanks are yours. A 5-minute interview on this page maps your leads, close rate, and week, then puts numbers where the lines are.
Fill in my numbers →The busywork, done before your team clocks in.
AI agents inside the tools you already run handle estimate drafting, follow-up cadences, quality scoring, daily reports, and lead intake. The repetitive work, automated.
Google Business Profile, AI search, reviews, attribution.
Findable on Google, ChatGPT, and Copilot. Reviews flowing. Every dollar attributed. Your phone rings.
Workflows that hand your team their week back.
Built inside the tools you already run, trained on your real jobs, and counted in hours back per week.
AI drafts the estimate from notes; office manager reviews and sends in 90 seconds.
Every estimate gets a 7-touch sequence whether or not your team has time.
Every job auto-scored on completion data; flags problems before reviews go bad.
Owner gets a Monday-morning operations brief; no spreadsheets to assemble.
Inbound calls and form fills auto-routed, qualified, and scheduled.
We make you findable on every search Google and AI run.
Posts, photos, questions and answers, review cadence. Daily presence, weekly rank gains.
ChatGPT, Copilot, Google AI Overviews. The searches Google cannot show you in Search Console.
Text-triggered review requests, response automation, reputation monitoring.
Call tracking, Google Analytics, ad-spend-to-job tracking. Every dollar in maps to a dollar out.
Fix the back-office. Then turn on the lead engine.
Free 5-minute interview with Reese, our trade-trained intake agent, right on this page. Your personalized plan lands in your inbox minutes later.
We install the automations that give your team their day back, measured in hours per week.
We turn on the lead engine they can finally answer, measured in attributed revenue.
Who we work with.
Workflow builds: office manager freed of 5 to 6 hours per week of repetitive admin.
Marketing infrastructure: Google Business Profile and AI search visibility. Driving more inbound traffic and rank gains.
AI fluency across the team, smoother workflows, improved data accuracy and integrity.
Time freed for higher-revenue activities and stronger operational integrity.
Why this works.
Most agencies hand you a strategy deck and disappear. Surge ships the workflows behind the strategy. Same hands, same session.
Every engagement runs the same system. No bespoke chaos. No starting from zero.
Every workflow, every cadence, every benchmark is calibrated to home service operations specifically. Generalist agencies cannot match this.
Start the interview. Keep the plan.
Reese is our intake agent, trained on the numbers of roofing, restoration, HVAC, plumbing, pool, and pest control businesses: the close rates, the ticket sizes, the places revenue leaks. He asks the handful of questions that matter for your trade, five minutes, and a plan lands in your inbox: the three builds that recover the most revenue first, and six more ranked behind them.
Find the revenue your team is too slammed to chase
Five minutes with Reese, our intake agent. He is trained on the trades (roofing, restoration, HVAC, plumbing, pools, pest control) and asks like it: a few sharp questions about your leads, close rate, ticket size, and where the week goes. Then a plan lands in your inbox: the three things to put to work first, and six more after that. No prices on this page. No sales pitch. Just where the money is going and how to get it back.
Find out what surges first.
Five minutes with Reese, our trade-trained intake agent, right on this page. Your plan, with your two numbers on it, lands in your inbox minutes later.