One operator. Both ends of the work.
Surge Advisory is Austin Brooks, based in Mesa, Arizona. The strategy conversation and the hands-on build come from the same person: the one who scoped your plan is the one inside your CRM making it work.
No handoffs, no translation layer.
Most agencies hand you a deck and disappear; someone else has to make it real. Most tech freelancers can wire the automation but do not understand estimates, supplements, or why a missed call in monsoon season costs a roof. Surge is one operator who does both ends: the plan and the hands that ship it.
Roofing, HVAC, plumbing, restoration. Every workflow, cadence, and benchmark here is calibrated to how a home service operation actually runs: the office manager holding the phones, the estimator in the truck, the owner doing quotes at 9pm.
Async-first. Work ships every week with a short written update you can read from the job site. One call a month with Austin covers the numbers and your questions. Your time goes to running the business, not to meetings about it.
Active engagements include Black Wolf Roofing in Phoenix and Rehab Restoration. The scoreboard is the same for every client: percent revenue growth and hours given back per week. At Black Wolf, the first round of workflow builds gave one manager 5 to 6 hours per week back.
Start with the plan.
A 5-minute interview gets you a personalized Surge Plan: the three highest-impact builds for your business, ranked, in your inbox.